My recent blog on Getting Past Failure reminded of me an experience I had with a client years ago.
I was working with a new president of a major company. He had taken over an organization that had just seemed to be stagnant for many years. His first instinct was to spend time out in the field riding with his sales representatives to find out what their daily experiences were like. He was looking at the organization from the ground up. His early impressions were that the organization was simply hesitant to make any decisive moves. He thought there were sales to be made and market share gains to be had but the entire organization was simply too cautious, afraid to make any major mistakes and not even willing to ask customers for a commitment.
At the same time, I had seen a National Geographic special that had followed a pride of lions. The lead female is the hunter for the pride. She will decide which prey to attack and direct the hunting party how to help her gain an advantage over the targeted animal. But she is the one who makes the kill. As she was in hot pursuit of her targeted zebra she rapidly moved in to make the kill and leaped for the attack just as the zebra came to a fallen log. The zebra jumped over the log and at the same time kicked hard at the attacking lion and caught her right in the side of the head. This kick sent the lion tumbling through the brush and the kill was lost. For the next several weeks the routine seemed to be exactly the same as it had always been but just as the lioness came to the moment of kill, she shied away. She was obviously afraid of being kicked in the head. Over the coming weeks as the pride became more and more hungry, younger females and even a few of the younger males began to challenge her dominance and position as the lead hunter. Rebellion was increasing when she finally regained her confidence or more likely overcame her own fear and finally made another kill. She and the pride quickly returned to their normal and successful routine.
The company above had experienced some of their own “kicks in the head.” They had received a regulatory citation about some of their sales practices. They had experienced some product failures as well as some competitor products gaining great advantage over their own. And they had experienced their own leadership failing to help them out of this funk. They were acting like the lioness who had been kicked in the head.
As the new president began to instill a level of confidence in their sales ability, in the quality of their products and in their strategic plan for being successful in the market place (through a combination of face-to-face meetings as well as large scale meetings) you could see the “pride” begin to return. Sales began to climb (even with no change to the product mix or market conditions) and by the time they launched a new product the following year (that product became the largest selling product in its category) the team was pumped up and ready to go. He had helped them recover from their kick in the head. In overcoming fear, the new president was able to lead his team to success.
Where have you and your team been kicked in the head? Things happen beyond our control. I’ve mentioned before a great book titled The Road Less Traveled, Timeless Edition: A New Psychology of Love, Traditional Values and Spiritual Growth by Scott Peck M.D. The opening sentence of that book is “Life is difficult.” Life (and business) is difficult. We get kicked in the head occasionally. But, we don’t need to let the pride starve because of it. We can overcome our fears and regain our “pride.” Be aware of kicks in the head. Identify them. Talk about them. Figure out ways to deal with and overcome the natural fears that are a result. Life will still be difficult but it can also be encouraging and productive at the same time.